University Mall is a shopping center in Blacksburg, Virginia adjacent to the Virginia Tech campus at the intersection of Prices Fork Road and University City Boulevard. Opened in 1974, the original enclosed mall contained about 250,000 square feet of retail space and was anchored by Woolco and Roanoke-based Heironimus, with Kroger on an outparcel across the street. During the 1970s and much of the 1980s, this was the hottest retail address in the New River Valley. The center featured a…
