How Paula Scher works #2: On designing for The Public Theater in New York | Paula scher, Public theater, Creative review
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Public theater
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In the event of Paula Scher's latest promotional campaign for Shakespeare in the Park 2019 which premieres tonight, an overdose of bold typographic inspiration takes center stage.
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Paula Scher, Public theater Poster,
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Paula Scher. Him. 1994. Screenprint (seriograph). 46 x 30 1/8" (116.8 x 76.5 cm). Ambassador Arts, Inc., New York. Gift of the designer. 1539.2000. © 2025 Paula Scher. Architecture & Design
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Steven Heller riffs on the brilliant Paula Scher, and her new book, “25 Years at the Public: A Love Story.”
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Paula Scher. Bring in 'Da Noise Bring in 'Da Funk. 1995. Lithograph. 45 x 30 1/8" (114.3 x 76.5 cm). Gift of the designer. 1541.2000. © 2025 Paula Scher. Architecture & Design
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The New York institution launches a new look in promotions for its latest slate of productions.
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60 YEARS DESIGN: The Public Theater poster, 1995. Lisa Mazur/Paula Scher, designers; Pentagram Design, design firm #communicationarts #design
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Founded in 1985, the Atlantic Theater Company in New York is one of the city’s most influential off broadway theatre companies and is known for its daring productions by new and established playwrights. Pentagram partner Paula Scher has designed a new identity that successfully gives the company a visual personality that matches its bold approach to theatre.
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