Designer store

luxury brands are now paying more attention to social media in order to deal with the way consumers view a brand. the online sales are 3 times higher than other forms of purchasing a luxury item and as the consumer evolves so have the brands increasing social media activity. one of the biggest changes in consumer behaviour is the attitude of if i want it now i will buy at now

The new two-story Balmain flagship store in Paris is 630-square-meters located on one of Paris’ most famous luxury shopping streets and a place of historic significance for the brand.

Architecture,Interior Design

i like the art propped up ~ Inside Flatiron

Valentino Madison Avenue flagship in New York Each floor has been designed on a “distinctive visual narrative based on chromatic compositions and carefully curated materials palettes,” explains the Italian brand. The store’s mezzanine also features temporary art displays in collaboration with various galleries and institutions. Image: Courtesy of Valentino

The Womenswear Designer of the Year nominee at the CFDA Awards takes Vogue behind the scenes of his process.

The design spells discreet luxury and dynamic harmony between the ethnic designer wear and the boutique space.